--- title: Brand Energy - Alitho --- [![](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/american-litho-logo.svg "american-litho-logo.svg")](https://www.alitho.com/) [![Like us on Twitter](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/search-icon.svg)](https://www.alitho.com/search) [![Tweet to us on Twitter](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/twitter.svg)](https://twitter.com/AmericanLitho) [![Add us to your Google Plus circle](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/google-plus.svg)](https://plus.google.com/103460483374549849042/) [![Like us on Facebook](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/facebook.svg)](https://www.facebook.com/AmericanLithoInc) [![View us on LinkedIn](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/linkedin.svg)](https://www.linkedin.com/company/american-litho) [630.462.1700](tel:+16304621700) - [Solutions](https://www.alitho.com/solutions/) - [Data & Analytics](https://www.alitho.com/solutions/data-analytics/) - [Direct Marketing](https://www.alitho.com/solutions/direct-marketing/) - [Packaging and Merchandising](https://www.alitho.com/solutions/packaging-and-merchandising/) - [Capabilities](https://www.alitho.com/capabilities-printing-services/) - Data & Analytics - [Mailing Data Management](https://www.alitho.com/capabilities-printing-services/mailing-data-management/) - [Data Analytics](https://www.alitho.com/capabilities-printing-services/data-analytics/) - Direct Marketing - [Format Optimization](https://https://www.alitho.com/capabilities-printing-services/format-optimization/) - [In-Line Production](https://www.alitho.com/capabilities-printing-services/in-line-production/) - [Direct Mail Testing](https://www.alitho.com/capabilities-printing-services/direct-mail-testing/) - [Coatings and Special Printing Effects](https://www.alitho.com/capabilities-printing-services/coatings-special-printing-effects/) - [Variable Digital Imprinting](https://www.alitho.com/capabilities-printing-services/variable-digital-imprinting/) - [Postal Logistics](https://www.alitho.com/capabilities-printing-services/postal-logistics/) - [Lettershop](https://www.alitho.com/capabilities-printing-services/lettershop/) - Merchandising & Packaging - [Interactive Media Tech Print-to-Mobile](https://www.alitho.com/capabilities-printing-services/print-to-mobile/) - [Retail Strategy](https://www.alitho.com/capabilities-printing-services/retail-strategy/) - [Merchandising and Displays](https://www.alitho.com/capabilities-printing-services/merchandising-and-displays/) - [Packaging](https://https://www.alitho.com/capabilities-printing-services/packaging/) - Printing Services - [Pre-Press Services](https://www.alitho.com/capabilities-printing-services/pre-press-2/) - [Web Offset Printing Services](https://www.alitho.com/capabilities-printing-services/web-offset-printing-services/) - [Sheet-Fed Offset Printing](https://www.alitho.com/capabilities-printing-services/sheet-fed-offset-printing/) - [Short-Run Digital Printing](https://www.alitho.com/capabilities-printing-services/short-run-digital-printing/) - [Wide-Format Printing](https://www.alitho.com/capabilities-printing-services/wide-format-printing/) - [Bindery and Finishing](https://www.alitho.com/capabilities-printing-services/bindery-finishing/) - Distribution & Logistics - [Fulfillment | Pick and Pack](https://www.alitho.com/capabilities-printing-services/fulfillment-pick-pack/) - [Digital Storefront](https://www.alitho.com/capabilities-printing-services/digital-storefront/) - [Media Services](https://www.alitho.com/capabilities-printing-services/media-services/) - [Products](https://www.alitho.com/products/) - [USPS News Wire](https://www.alitho.com/usps-news-wire-your-resource-for-breaking-news-and-industry-trends-from-usps-experts/) - [About](https://www.alitho.com/alitho-difference/) - [The ALitho Difference](https://www.alitho.com/alitho-difference/) - [Award-Winning Projects](https://www.alitho.com/alitho-difference/award-winning-projects/) - [American Litho University](https://www.alitho.com/alitho-difference/american-litho-university/) - [Customer Testimonials](https://www.alitho.com/alitho-difference/testimonials/) - [Valued Vendors](https://www.alitho.com/alitho-difference/valued-vendors/) - [Community](https://www.alitho.com/alitho-difference/community/) - [Associations and Partnerships](https://www.alitho.com/alitho-difference/associations-partnerships/) - [Sustainable Printing Solutions](https://www.alitho.com/alitho-difference/sustainable-printing-solutions/) - [Meet our Sales Reps](https://www.alitho.com/alitho-difference/meet-our-american-litho-sales-reps/) - [Careers at ALitho](https://alitho.com/careers/) - [Blog](https://brandenergy.alitho.com/blog) - [Quick Estimate](https://www.alitho.com/contact-us/quick-estimate/) # brand energy Insights for brand builders from ![American Litho](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/american-litho-logo_clear.svg) The Brand Energy blog is ALitho's take on marketing in a competitive world and how we can do it better together. Every couple of weeks, we'll send you sparks of inspiration on topics ranging from retail merchandising strategies to direct mail ROI to the newest developments in printing technology and their value in building your brand. Look for our thoughts on industry trends, lots of success stories and lessons learned that can help all of us think and work smarter. ## [Sample - How To Post](https://brandenergy.alitho.com/blog/sample-post) Posted by Sample HubSpot User on Apr 22, 7777 [\[Read More\]](https://brandenergy.alitho.com/blog/sample-post) [All posts](https://brandenergy.alitho.com/blog/all) [![](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/brand-energy-blog-logo.svg)](https://www.alitho.com/) ## Subscribe Subscribe to the Brand Energy blog and be the first to get the latest news in direct marketing, packaging, printing, distribution and more. Email Subscription [RSS Subscription](http://www.alitho.com/blog/feed/) ![](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/new.png) ## Brand Energy Podcast Presenting the all-new audio version of the Brand Energy Blog. Now you can listen to the latest industry news while you drive, work, or relax. ### Recent Posts ### Solutions - [Data & Analytics](https://www.alitho.com/solutions/data-analytics/) - [Direct Marketing](https://www.alitho.com/solutions/direct-marketing/) - [Packaging](https://www.alitho.com/solutions/packaging-and-merchandising/) ### [Contact Us](https://www.alitho.com/contact-us/) - [175 Mercedes Drive Carol Stream, IL 60188](https://www.alitho.com/contact-us/) - [630.462.1700](tel:+16304621700) - [info@alitho.com](mailto:info@alitho.com) ### Latest Blog Posts ![](https://brandenergy.alitho.com/hubfs/ALitho_July2017_Theme/img/american-litho-logo_clear.svg) [![G7 Certified Printers](https://brandenergy.alitho.com/hs-fs/hubfs/ALitho_July2017_Theme/img/g7-certified.png?width=50&height=50&name=g7-certified.png)](https://www.alitho.com/alitho-difference/associations-partnerships/) ©2017 American Litho, Inc.      [privacy policy](https://www.alitho.com/privacy-policy/)      [sitemap](https://www.alitho.com/sitemap-american-litho/)      [FTP guidelines](https://www.alitho.com/ftp-guidelines/)      [Careers](https://www.alitho.com/careers/)